At Research First, our expertise and experience ensure that your research results will provide you with in-depth understanding of your customers, stakeholders, and staff.
Simon is the Managing Director of Research First and also leads the Strategy Consulting arm of the business. Prior to joining Research First, Simon had senior management roles in a number of international blue-chip companies. His particular expertise is in helping organisations navigate complex and uncertain environments.
Carl has spent his life in the research industry, crafting a reputation as an expert in consumer behaviour, research design, and behaviour change. He is the author or editor of eight books about research in New Zealand and is currently working on his ninth.
Ann is our Voice of the Customer expert. She has worked in the field of Customer Experience Management in the UK, Europe, throughout Asia Pacific. Few people know more about stakeholder engagement, customer journey mapping, insight dissemination and activation, than Ann. She has over 25 years’ experience in the research industry, on both the client and agency sides.
Jacquie is our public sector, customer experience, service design superstar (but it’s hard to fit all that on one card). Jacquie has held senior public sector roles focused on using customer insights to design and deliver better service experiences. But she’s also marshalled change in organisations to make sure they deliver those experiences to their customers. Few people have this same breadth of end-to-end experience as Jacquie and, if you’re a taxpayer in New Zealand, you have Jacquie to thank for that being as painless as possible.
Working with an insights company is all about building effective partnerships, and Barry knows more about how to build those partnerships than most. He has been inspriring, connecting, and engaging organisations about research before the turn of the century. He previously worked as the research manager of a multinational and was the founding partner of The Research Broker.
If the currency of research is data, then Vanessa is Research First’s Reserve Bank Governor. She is responsible for ensuring Research First remains an industry leader in terms of its data collection processes, team, and culture. Whatever your data collection need, Vanessa will have the solution.
Pip is an innovative and successful social science and health researcher who specialises in pragmatic ‘lived experience’ research. With a strong knowledge base and extensive project management experience spanning over 15 years, Pip has been responsible for undertaking independent research projects that have ranged in size from small qualitative studies to larger scale quantitative surveys.
Liz manages the Southern office for Research First and leads delivery for our Otago Southland clients. Liz has worked in research for around 15 years and, having joined Research First from the UK’s Government Social Research Unit, has considerable experience in all aspects of public sector research.
Nika is our quantitative research expert. Prior to joining Research First, she has worked for some of the leading market research companies in Germany, Australia and New Zealand, where she managed research projects for major international clients. She is particularly skilled at advanced quantitative research techniques and analyses and has a lot of experience in the healthcare and pharmaceutical sectors.
Rachel has nearly 15 years market research experience, having recently returned to Christchurch after 11 years in the UK. She is particularly passionate about sport, health and physical activity sectors, and is hoping to bring her UK experience to the NZ sector. She also specialises in quantitative research, with a wealth of experience in brand and communications evaluation, and is looking forward to helping NZ businesses make evidence led decisions.
Recently, Al spent 2 ½ years client-side at Meat & Livestock Australia, managing global consumer and trade research projects for the red meat industry. Prior to that, he spent 4 ½ years at Millward Brown in Sydney, working in brand, comms and campaign evaluation across many industries with a particular focus on digital and multimedia campaigns.
As a part of the marketing team in India’s largest retail organization – Big Bazaar (Future Group), Priyanka’s responsibilities included developing strategies and communication plans for brands in the food retail space.
In addition to running the office, handling communications, scheduling meetings and maintaining complex filing systems, Tess also somehow finds time to manage our executive team in order to keep everything running smoothly.
Jude is a highly experienced fieldwork manager with 25 years of experience in the market research industry. Over the course of that time she has developed a strong and loyal fieldwork team who know how to get the job done. Jude’s passions outside of work are golf, golf and more golf and family.
Gareth is responsible for survey programming, data cleaning and analysis for quantitative surveys.
He has been involved with many large and complex analysis projects; both commercial and social, as well as ongoing projects requiring trend analysis.
Carwyn has experience in field data collection and helps out with survey programming, data cleaning and analysis for quantitative surveys.
With an honours degree in History and a diploma in Project Management, Jenn brings some serious organisational skills to the team. Her experience in brand and recruitment campaigns, coupled with grammatical precision, ensure all of her projects get managed with unparalleled attention to detail. Jenn received PMP certification in 2017.
Dan has worked within data collection teams in Europe and Australia. This, combined with his sales and broadcasting background, makes him one of our top interviewers, a staff trainer, our CATI supervisor and senior recruiter.
Brad calls on his 20 years of graphic design experience to make our research reports accessible and visually compelling.
Sarah is a Chartered Accountant and brings to Research First her experience gained from previous senior finance roles with international blue chip companies.
Our dedicated team would love to work with you. Don’t be shy, get in touch!